In individuals, insanity is rare; but in groups, parties, nations and epochs, it is the rule. Friedrich Nietzsche
A major threat to Family Dollar, and Colgate Palmolive, is Amazon Prime which gives consumers free shipping on all their basic needs for $12 a month. Statista estimates there were 103 million US Amazon Prime subscribers in March 2019 up from 95 million in June 2018.
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Instead value investors looking to make a consumer defensive-play should consider retailers like Costco, Kroger, Walmart and Walgreen. Those companies are best poised to take advantage of the new retail realities with deep discounting and large footprints that provide the low prices today’s consumer wants.
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