In individuals, insanity is rare; but in groups, parties, nations and epochs, it is the rule. Friedrich Nietzsche
Pandora has effectively been buying likability by giving a fairly expensive product that it pays for—music—away for free. As I pointed out earlier, The New York Times reported that Pandora paid $446 million in music royalties in 2014.
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No company seems to exemplify the central problem facing digital entertainment media better than Pandora Media (NYSE: P). The music service attracts vast numbers of followers (250 million registered users and 81.5 million active listeners in 2014, according to Expanded Ramblings), yet the charts show that it cannot seem to make money.
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