One wonders if Uber will be able to find a leader before it collapses and gets sold. A major problem Uber faces is to find a CEO with both tech; and auto industry, experience. Barra would have been the logical choice, but it makes no sense for her to join Uber. After all she has a great job turning around a much bigger company.
A more likely outcome would be for Barra to buy Uber and fold it into GM, which would drive Silicon Valley geeks crazy. Once again Uber’s survival as a viable independent company is called into question; as its status as the world’s most valuable unicorn?Read more