Proctor & Gamble is now in the midst of an experiment Archives

daniel March 28, 2018March 28, 2018 Can Tide and P&G Survive in the Age of Amazon?, How Long Can Proctor & Gamble Survive?, P&G finds itself struggling to survive, P&G’s branding, People think Tide when they think laundry, Proctor & Gamble (NYSE: PG), Proctor & Gamble is now in the midst of an experiment, The Incredibly Shrinking Revenues, Why is P&G’s branding still working?, Why Mom Used Tide

How Long Can Proctor & Gamble Survive?

This means Proctor & Gamble is now in the midst of an experiment. The experiment is, can a brand be sustained without massive amounts of advertising. Nobody really knows the answer but the future of P&G is riding on the outcome. That makes Proctor & Gamble a far riskier investment than it was, because the value of its main assets; the brands, is either slowly disappearing or growing in the Age of Amazon.