Market Mad House

In individuals, insanity is rare; but in groups, parties, nations and epochs, it is the rule. Friedrich Nietzsche

The Right Colour:

Opportunities

The 5 Most Creative Ways To get People To Remember You And Your Brand

Be there for them. Most successful brands believe that the overall goal of any marketing activity is to not reap the profits, but to give customers an experience they won’t forget. Association is what they crave and if you succeed in delivering them that, you will be a winner. To elaborate further, think about the first picture that comes to mind when someone says Coke? A young person in a party or on the breach having the time of their life, isn’t it? This is what people pay for when they go to the store to buy a Coke; they pay for the experience that the brand promises.

Read More