Market Mad House

In individuals, insanity is rare; but in groups, parties, nations and epochs, it is the rule. Friedrich Nietzsche

App Marketing

Market Commentary

Is Braze (BRZE) making money from Customer Engagement?

Braze claims its platform sends one trillion messages a year, and serves three billion users a month. In addition, 64% of Braze’s customers use over three digital channels. They claim Braze sent 2.3 billion push notifications on Black Friday 2021 and 2.1 billion push push notifications on Cyber Monday 2021.

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