In individuals, insanity is rare; but in groups, parties, nations and epochs, it is the rule. Friedrich Nietzsche
A BB+ rating could be expensive for Kraft Heinz because it had $28.216 billion in long-term debt and $1.028 billion in short-term debt on 31 December 2019. However, Kraft Heinz could still be a value investment because Stockrow estimates it had $101.45 billion in total assets on New Year’s Eve 2019.
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Thus, Kraft Heinz faces the nightmare of a distribution system rigged against it. Moreover, a large percentage of shoppers grab the store brand (private label) because it is usually the cheapest and just as good as the national brand.
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