Should we Tax Data or Advertising to Fund Basic Income?

“We could hold Google and Facebook and all those big multinationals accountable; we could make sure that people; like those who are currently ‘voluntarily’ contributing their data to pump up companies’ profits are given something that is adequate to support their livelihoods in exchange,” Fuller said.

Fuller’s idea makes a lot of sense because most of those companies’ values come from the data they collect and disseminate. Figuring out how to charge a tax on that data will be difficult because much of its value is theoretical.

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