How Does Target Survive in the Age of Amazon?

One of the few ways, Target can fight Amazon is to recruit allies. Predictably, Target is partnering with Disney (NYSE: DIS) for an anti-Amazon offensive.

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Target Makes Money amidst the Retail Apocalypse

Target will have to up its delivery game dramatically just survive in that retail environment. Consequently, Target will need to spend a lot of money it lacks just to stay competitive.

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Has Target’s Turnaround Stalled?

Target’s revenue actually fell during the fourth quarter of 2015, a period that includes the critical holiday shopping rush. Target reported a TTM revenue of $73.91 billion for the third quarter on Oct. 31, 2015 and a revenue of $73.78 billion on Jan. 31, 2015.

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